Why are some people magnetic, confident, comfortable in their skin, and in charge of their destinies? What’s their secret? In a word: Swagger.
And no, this is not the old swagger—that show-off, in-your-face, arrogant kind. This brand-new swagger is unshakable, unstoppable and utterly irresistible and Leslie Ehm will show you how to unlock and unleash your personal brand of it.
Part guidebook, part manifesto, a little sweary and completely inspiring, Swagger shatters the myths around “fake it ’til you make it,” shows you how to record over negative mental tapes, and challenge the preconceptions of what you “should” and “shouldn’t” do.
Step-by-step, you’ll discover what swagger blockers are holding you back and what drivers will liberate your unique superpowers so you can represent with authenticity, ease and unique badassery. As proof that the Swagger process works, you’ll read stories of the countless people Leslie’s worked with who’ve discovered their own swagger and changed their lives for the better.
For anyone who’s ever felt not good enough or believed that being their messy, vulnerable, human selves could never result in greater success, Swagger opens the door to the kind of self-belief that will change the way you live and work—without ever having to sacrifice who you are.
Your swagger is waiting for you. What are you waiting for?

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YES! There are perks for pre-ordering
Swagger – Unleash Everything You Are and Become Everything You Want.
Order your copies from your fave bookseller from now until May 9th, email your proof of purchase as outlined below and get this swagger swag!
Swagger Supporter
Pre-order 5 – 9 copies:
Get a 40-page companion Swagger workbook for you and 5 friends + 5 signed author bookplates. Email proof of purchase to preorder@leslieehm.com with Swagger Supporter in the subject line. Please include one address to send the bookplate package to.
Swagger Spreader
Pre-order 10 – 24 copies:
Get a 40-page companion Swagger workbook for everyone + 10 signed author bookplates + a custom video intro from Leslie Ehm for your book club or organization. Email proof of purchase to preorder@leslieehm.com with Swagger Spreader in the subject line. Please include one address to send the bookplate package to.
Swagger Syndicate
Pre-order 25 – 49 copies:
Get Leslie Ehm’s Navigating the Five Swagger Blockers 5-part video series + a 40-page companion Swagger workbook for everyone + a custom video intro from Leslie Ehm for your book club or organization. Email proof of purchase to preorder@leslieehm.com with Swagger Syndicate in the subject line.
Swagger Swayer
Pre-order 50 – 100 copies:
Go big or go home! Get a LIVE 30-min Q&A with Leslie Ehm for your organization + a 40-page companion Swagger workbook for everyone + Leslie Ehm’s Navigating the Five Swagger Blockers 5-part video series. (Contact Swagger@LeslieEhm.com to order)
Swagger Supreme-o
Pre-order 100+ copies:
Bigger really is better! Get a 45-min pre-recorded keynote and LIVE 15-min Q&A with Leslie Ehm + a 40-page companion Swagger workbook for everyone + Leslie Ehm’s Navigating the Five Swagger Blockers 5-part video series. (Contact Swagger@LeslieEhm.com to order)
Praise for Swagger

“There is a badass inside you, just waiting to take over the world. All you need is a little swagger to release it. Buckle up and get ready for Leslie Ehm’s no-holds-barred lessons to help you not just find your power but own it, too.”
Bestselling author of Limitless

Author of the Wall Street Journal bestseller The Coaching Habit

“Warning! Reading Swagger may change the trajectory of your life. Leslie Ehm’s book will open your heart and mind so you can open your own doors to success. If you’re ready to reap the rewards of a more meaningful life, you need Swagger.“
Canadian media icon and proud sister

Tough mother love beautifully wrapped with moving examples, fantastic tips, brilliant storytelling, and wonderfully placed F-bombs. This book is the real deal in the art of being real. Leslie Ehm calls it Swagger. I call it brilliant.
Author of Think Do Say

Bestselling author of Exactly What to Say

Author of the Wall Street Journal bestseller The Alter Ego Effect

“Some people believe you either have swagger or you don’t. As a former rock star, that is exactly what I believed. After reading Swagger, I see that I was categorically wrong. This book will help you shake off what’s blocking you, and reveal your one-of-a-kind awesomeness. Your inner rock star is waiting!”
Author of Black Sheep

“Leslie Ehm’s no-nonsense, tell-it-like-it-is approach shows you how to embrace your supposed imperfections as your greatest differentiator. Her book will help you get to the heart of your unique swagger and prove that that if you show up as exactly who you are, you will succeed.”
Global Coaching Programs Leader, Microsoft

Author of The Holy Sh!t Moment
About Leslie Ehm

Fuelled by her unrelenting passion to unleash human potential, Leslie is now a speaker, author, and Swagger Coach who’s been called “better than therapy”, “a rock star”, “ass-kicking”, “a force of nature” and even “a witch”. And she’s there for all of it.
